Bilingual Interactive
Learning Book

Platforms

Project Overview

The goal of this project was to introduce Nasty Lobster as an innovative language-learning resource for children, drive brand awareness, and create engaging social media content to showcase the product's unique features.

Achievements

Exposure
Achieved 1.3 million impressions across TikTok and Instagram
Exposure
Achieved 1.3 million impressions across TikTok and Instagram
Engagement
Multiple influencer posts generated significant interest and interactions from parents and educators
Engagement
Multiple influencer posts generated significant interest and interactions from parents and educators
Market Impact
Boosted brand recognition in the educational product space
Market Impact
Boosted brand recognition in the educational product space

Summary

Through a targeted campaign with 16 influencers, Nasty Lobster successfully captured the attention of its target audience. The creative strategy highlighted its interactive features, leading to increased awareness and positioning the book as a fun and effective learning tool for children.

Thursday, Mar 27, 14:08

London

🇬🇧

Thursday, Mar 27, 22:08

Wuhan

🇨🇳

Thursday, Mar 27, 07:08

San Francisco

🇺🇸

Thursday, Mar 27, 14:08

Dublin

🇮🇪

Thursday, Mar 27, 15:08

Munich

🇩🇪

Copyright @2025 I.F.Concept Ltd. All Rights Reserved.

Mar 27, 14:08

London

🇬🇧

Mar 27, 22:08

Wuhan

🇨🇳

Mar 27, 07:08

San Francisco

🇺🇸

Mar 27, 14:08

Dublin

🇮🇪

Mar 27, 15:08

Munich

🇩🇪

Copyright @2025 I.F.Concept Ltd. All Rights Reserved.

Mar 27, 14:08

London

🇬🇧

Mar 27, 22:08

Wuhan

🇨🇳

Mar 27, 07:08

San Francisco

🇺🇸

Mar 27, 14:08

Dublin

🇮🇪

Mar 27, 15:08

Munich

🇩🇪

Copyright @2025 I.F.Concept Ltd. All Rights Reserved.