We are I.F.Concept

The creative agency for digital influencer marketing

Using influencers and paid social marketing - powered by innovation and data - we deliver hyper-targeted content to achieve true engagement with your target audience. We focus on the right calls to action, to ensure that your campaigns don't just deliver views and likes, they deliver results. We are fuelled by a passion for culture and powered by exceptional data and processes; ensuring we always smartly select the right influencers and create the right content, that is the right cultural fit for your brand.

“The team of content marketers is young and energetic. Their expertise in marketing campaigns through social media helped us to reach a wide audience. Their understanding in this industry is sophisticated and unique, allowing our sales to grow drastically.”

— Olivia burton

“IF CONCEPT has very professional and efficient team of expert, they understand our need perfectly and have delivered a successful social media campaign that has exceeded our expectation and met the brief perfectly. We found that their strategic thinking and obvious business acumen created market opportunities that had not been identified within the business. I would highly recommend IF CONCEPT to anyone who wants to take their business to the next level with measured results.”

— OPPO

“The team is diverse and inclusive with people of many experiences in a variety of industries. This was demonstrated by their creative proposals which were also aligned with our needs. The constant communication meant we were constantly updated with our progress, building a firm relationship.”

— Charco Charco

Meet the Team

  • Ning Liu

    FOUNDER

  • Eve Tang

    PROJECT MANAGER

  • Allison Gao

    CREATOR MANAGER

  • Stella Fu

    ACCOUNT EXECUTIVE

  • Shiqi Kong

    CREATOR EXECUTIVE

  • Gabriela Borjas

    Creator Managing Specialist

  • Chelsie Xia

    CREATOR EXECUTIVE

  • Cash Zhang

    INTERNAL ACCOUNTANT

OUR CLIENTS